BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH PRODID:-//Telerik Inc.//Sitefinity CMS 15.3//EN BEGIN:VTIMEZONE TZID:Eastern Standard Time BEGIN:STANDARD DTSTART:20251102T020000 RRULE:FREQ=YEARLY;BYDAY=1SU;BYHOUR=2;BYMINUTE=0;BYMONTH=11 TZNAME:Eastern Standard Time TZOFFSETFROM:-0400 TZOFFSETTO:-0500 END:STANDARD BEGIN:DAYLIGHT DTSTART:20250301T020000 RRULE:FREQ=YEARLY;BYDAY=2SU;BYHOUR=2;BYMINUTE=0;BYMONTH=3 TZNAME:Eastern Daylight Time TZOFFSETFROM:-0500 TZOFFSETTO:-0400 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DESCRIPTION:Welcoming members Director level and up\, to join up to 15 Mark eting Leaders in this executive round table discussion.\nJoin Brent Chater s to discuss the future of customer experience with the emergence fo ChatG PT\, Metaverse and new technologies.\nIn this engaging discussion\, attend ees will explore key topics that customer experience and expectations and concerns with the rise of AI\, virtual experiences\, and new ways to conne ct with people. Come ready to collaborate and discuss. Potential topics of discussion include:\n\n Building trust and scale with content through AI\n Being present in the metaverse\n How companies can test the wat ers before investing deeply\n Customer concerns and adoption\n\nPlease submit your questions and come prepared to chat. Only 15 spots available.\ nBrent Chaters\nBrent Chaters is a Managing Director in Accenture Interact ive and Leads our Marketing Activation team in Canada. Brent is responsibl e for expanding and creating world class customer experiences for our clie nts across Marketing\, Customer Retention\, and Customer Acquisition.\nBre nt’s been a big advocate of inclusion and diversity through out his career . \; He helped establish Intuits first Women’s Network. \; \; Through his partnering with the CMA (Canadian Marketing Association) he lo oked to establish a diverse working group\, and through Accenture he conti nues to promote in his own teams diversity and inclusion and leads the Ind igenous ERG.\nBrent’s background comes with over a decade of client side e xperiences leading teams and driving digital adoption\, including his time at HP\, launching the first Paid Media\, first social media and first mob ile experiences across all of HP. \;  \;He has also spent time in the B2B space leading the marketing organization at Intuit Canada and driv ing a connection between Marketing\, Sales and Customer care\, reinventing how the company went to market\, and driving a shift in product mix and c hannel mix to maximize both Revenue and active\, happy customers.\nBrent e arned a Bachelor of Arts from McMaster University and did a Post Graduate in Interactive Multimedia at Sheridan College. He is the Author of “Master ing Search Analytics” and co-Author of “Multichannel Marketing Ecosystems” . \; He has taught the digital marketing curriculum for Harvard in par tnership with ISDI for the Global Executive Master Digital Business course . \; DTEND:20230321T180000Z DTSTAMP:20260515T185621Z DTSTART:20230321T170000Z LOCATION: SEQUENCE:0 SUMMARY:ChatGPT\, Metaverse\, and the Next Evolution of Customer Experience s\, with Brent Chaters\, Accenture UID:RFCALITEM639144537817792502 X-ALT-DESC;FMTTYPE=text/html:

Welcoming me mbers Director level and up\, to join up to 15 Marketing Leaders in this e xecutive round table discussion.

\n

Join Brent Chaters to di scuss the future of customer experience with the emergence fo ChatGPT\, Me taverse and new technologies.

\n

In this engaging discussion\, attend ees will explore key topics that customer experience and expectations and concerns with the rise of AI\, virtual experiences\, and new ways to conne ct with people. Come ready to collaborate and discuss. Potential topics of discussion include:

\n\n

Please submit your questions and come prepared to chat. Only 15 spots available.

\n

Brent Chaters

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Brent Chaters is a Managing Director in Accenture Interactiv e and Leads our Marketing Activation team in Canada. Brent is responsible for expanding and creating world class customer experiences for our client s across Marketing\, Customer Retention\, and Customer Acquisition.

\n< p>Brent’s been a big advocate of inclusion and diversity through out his c areer. \; He helped establish Intuits first Women’s Network. \;&nb sp\; Through his partnering with the CMA (Canadian Marketing Association) he looked to establish a diverse working group\, and through Accenture he continues to promote in his own teams diversity and inclusion and leads th e Indigenous ERG.

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Brent’s background comes with over a decade of c lient side experiences leading teams and driving digital adoption\, includ ing his time at HP\, launching the first Paid Media\, first social media a nd first mobile experiences across all of HP. \;  \;He has also sp ent time in the B2B space leading the marketing organization at Intuit Can ada and driving a connection between Marketing\, Sales and Customer care\, reinventing how the company went to market\, and driving a shift in produ ct mix and channel mix to maximize both Revenue and active\, happy custome rs.

\n

Brent earned a Bachelor of Arts from McMaster University and d id a Post Graduate in Interactive Multimedia at Sheridan College. He is th e Author of “Mastering Search Analytics” and co-Author of “Multichannel Ma rketing Ecosystems”. \; He has taught the digital marketing curriculum for Harvard in partnership with ISDI for the Global Executive Master Digi tal Business course. \;

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