Not-For-Profit Council

The CMA NFP Council serves the unique interests of Canadian NFP marketers and fundraisers through education, advocacy and engagement with other marketing professionals.

 

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Council Members

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Chair

Laura Stock

Job, Canadian Marketing Association

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Co-Chair

Linda Hazzan

Director of Communications, Programming and Customer Engagement, Toronto Public Library

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Co-Chair

Brady Hambleton

Vice President, Marketing, Engagement & Analytics, Canada's Children's Hospital Foundations

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Past Chair

CMA Test

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Member

Nympha Patel

Director, Membership & Database Marketing, Art Gallery of Ontario

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Member

Tamara Pope

Vice President, Marketing & Communications, Hamilton Health Sciences Foundation

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Member

Yaz Maziar

Sr. Director, Marketing and Communications, Canadian Cancer Society, National Office

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Member

Jason Egbuna

Manager, Leadership Giving, The Princess Margaret Cancer Foundation

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Member

John McAlister

Head of Marketing and Communications, Outward Bound Canada

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Member

Kim Fletcher

Vice President, Marketing, World Vision Canada

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Member

Rachael MacKenzie-Neill

Vice President, Marketing & Development, Boys & Girls Clubs of Canada

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Member

Ronan Ryan

Chief Development Officer, The Canadian Red Cross Society

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Member

Sarah Chamberlin

VP, Marketing & Donor Experience, Centre for Addiction & Mental Health Foundation

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Member

Tania Little

Chief Development and Partnerships Officer, Food Banks Canada

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Member

Cheryl Blackman

Director, Museum and Heritage Services, City of Toronto

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Member

Allen Davidov

Vice President, Business Consulting, Environics Analytics

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Member

Shelley Mayer

Founder and President, Ramp Communications

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Member

Brad Parry

Vice President, Marketing & Communications, Calgary Economic Development

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General

CMA Forward Administrator

Canadian Marketing Association

Recent Articles Authored by Council

Unlocking the power of market research: NFP Council Insights

This blog dives into the key insights shared during a recent meeting with the CMA NFP Council.

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Integrating brand and fundraising in nonprofits

This is the third blog in a three-part series from members of the NFP Council on branding in the NFP space. This piece digs into brand integrations across an NFP organization, sharing some considerations to bring your NFP along in the brand journey.

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Rebranding from a nonprofit perspective

This is the second blog in a three-part series from members of the NFP Council. This piece examines the notion of rebranding along with some helpful steps in a successful rebrand in the NFP sector.

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Branding: A not-for-profit perspective

Effective branding can help nonprofits stand out in a crowded field, attract donors, engage volunteers and ultimately further their mission.

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AI’s transformative power in marketing

Marketing is one of the areas of business operations where artificial intelligence (AI) is predicted to continue driving enormous change

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How charities can utilize emergency campaigns

This NFP Council blog post is based on a presentation that was given at AFP Congress in 2022, which was developed in partnership with Fai Hassan, Associate Director of Digital Fundraising at Public Outreach Canada.

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Major Sponsors

  • CIBC-800x450
  • Microsoft-2023