280_training_16

Brand Council


The CMA Brand Council provides thought leadership on key trends and hot topics related to brand strategy for Canadian marketers and agency professionals.

Council Members

profile picture
Chair

Josh Santos

Reality Engine Inc.

profile picture
Co-Chair

Diana Conconi

Senior Vice-President and Partner, Kaiser Lachance Communications

profile picture
Co-Chair

Chris Brockbank

Chief Marketing Officer, Firma Foreign Exchange Corporation Ltd.

profile picture
Chair

Laura Stock

Project Manager, Canadian Marketing Association

profile picture
Chair

Laura Stock

Project Manager, Canadian Marketing Association

profile picture
Director-at-Large

CMA Forward Administrator

Canadian Marketing Association

profile picture
Member

Dylan Gerard

Executive Creator Director, ICF Next

profile picture
Member

Laura Leonard

Account Director, Client Services, PHD Canada

profile picture
Member

Allison Litzinger

VP Marketing, Brand, Hudson's Bay Company

profile picture
Member

Laura Pearce

Head of Consumer Marketing, Twitter Canada

profile picture
Member

Lori Rayner

VP Marketing, HSBC Canada

profile picture
Member

Bruce Symbalisty

Creative Director & Partner, Reality Engine Inc.

profile picture
Member

Natalie Wan

Sr Brand Manager, Corby Spirit and Wine Limited

profile picture
Member

Corinne Rusch-Drutz

CEO, Kensington Health Foundation

profile picture
Member

Laura Baehr

Vice-President, Marketing, thinktv

profile picture
Member

Andrew Butts

Head of Client Strategy, Neo Media World

profile picture
Member

Brian Carey

Senior Manager, Small Business Advertising, Rogers Communications Canada Inc.

profile picture
Member

Danielle Donadio

VP, Brand Strategy & Marketing, Sinai Health Foundation

profile picture
Member

Justin Hane

Director of Brand and Communications, Softchoice

profile picture
Member

Mary Cochrane

Director of Marketing Strategy, LCBO

Recent Articles Authored by Council

The right voice at the right time

This is Part 2 of a blog series on personal branding from the CMA Brand Council.

Read More

Shared risks. Shared reputation.

This is Part 1 of a blog series on personal branding from the CMA Brand Council.

Read More

A corporate tale as old as time – until marketers changed the ending

Marketing unlocks greater impact when it translates its metrics into business outcomes that CEOs can champion. Download our translation guide to start bridging the gap.

Read More

How community and culture can come to life

This is the final blog in a content series from the CMA Brand Council, exploring community and culture in relation to brand.

Read More

From broadcast to belonging

How community and culture are evolving on social media in 2026 – and how brands can stay ahead

Read More

That’s not what community means

This is Part 1 of a three-part blog series on community and culture from the CMA Brand Council.

Read More

Major Sponsors